Obtain orders from dormant customers by sending out e-mails | Horitec Corporation
Company Name: Horitec Corporation.
URL: https://www.hori-tec.jp/
Obtain orders from dormant customers by sending out e-mails
Business Activities
The Horitec Corporation develops and sells ultrasonic mold cleaners, and can also provide custom-made products to meet customers' needs. We also sell various other cleaning equipment and chemicals.
【Challenges before implementation】
| Reasons for Selection |
|
|---|
We have been using BowNow's free plan for a while to get information on what companies are viewing on my company's website. After reviewing the BowNow platform and performance, we wanted to do more to engage with leads with utilzing the information collected.
【Why BowNow?】
| Reasons for Selection |
|
|---|
We used the free plan for a while, but even with the free plan, I received very detailed follow-up and advice on how to make the most of it.
After that, I changed to the paid plan because I thought I could use the information I got more efficiently.
【Measures】
| Measures |
|
|---|
We import all of our business card data and send out e-mails to our clients on an irregular basis.
Each time we send out an email, we check to see who is reading it and consider how to approach them.
【Results of using BowNow and the changes in the company】
Thanks to the distribution of e-mails from our mailing list, we had one case where a customer who had been away for a while contacted us and purchased one of our products. It is very helpful for us to know that we can get results by taking some kind of action.
【Customer Voice】
The regular support is very helpful because I can inevitably remember to update my work even if I forgot to do so.
It is also very easy to understand as they teach you how to operate, how to take an approach, and get examples of other users.
Thank you very much!
