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  4. The UI is very easy to use, and the post-implementation support is excellent.| nano color inc.

The UI is very easy to use, and the post-implementation support is excellent.| nano color inc.

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Company Name: nano color inc.
URL: https://nanocolor.jp/

BowNow is easy to install and has areas that can be customized. The UI is very easy to use, and the post-implementation support is excellent.



  

Business Activities


A web production company with strong sales promotion capabilities that solves business issues and designs sales strategies through marketing analysis using data and logical advertising creative that incorporates hypotheses.
 

【Challenges before implementation】

 

Reasons for Selection 
  • Increase the number of inquiries from our website
  • Analyze website traffic
  • Email nurturing
 
Our company did not conduct sales activities, but obtained appointments with clients through inquiries on SNS and natural searches.

However, from a medium-to-long-term perspective, we thought it would be necessary to expand the contents of our blog and implement nurturing measures, and we were considering the introduction of an MA tool.

 

【Why BowNow?】

Reasons for Selection 
  • Low cost and effectively priced
  • User friendly, eαsy to use UI and features
  • Technical support, support system with dedicated customer team

Since we were in the phase of implementing an MA tool for the first time, the easy-to-use UI and low cost were the reasons for our decision to use it.

BowNow was easy to implement, and while there are areas that can be customized, the UI is very easy to use, and we have been very satisfied with the regular support we have received after implementation!


【Measures】

Measures
  • E-mail distribution
  • Activities based approach 
  • Website site traffic and analysis

After analyzing website access and lead status, we use the data to develop our own blog content.



【Results of using BowNow and the changes in the company】

 

We are now able to consistently send out e-mail newsletters, which we had wanted to do but had not been able to do.

The introduction of BowNow has made it easier to make announcements via e-mail newsletters, and with the help of the person in charge who supported us, we were able to move forward with actions to expand the contents of our own blog.



【Customer Voice】


We feel that the UI design and support system are perfect for first-time MA tool users, so we recommend using the free plan first.



Thank you very much!



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