Webinar: How to Build a Successful B2B Marketing Strategy "Account-Based Marketing"
- 【Date and time】Wednesday, September 28, 2022 14:00-15:00 (Malaysia/Singapore/Philippine Time)
- 【Seminar style】 The webinar will be held over Zoom.
After registering below, the Zoom URL will be sent via email.
Join our ABM webinar to learn about the following:
- How to get started with account-based marketing, even as a small business
- How to plan and implement an effective B2B marketing strategy
- How to align marketing and sales to maximize your results in both areas
Overview
This webinar focuses on account based marketing (ABM), which has come to be the new standard for B2B marketing. ABM is all about targeting your marketing campaigns and content towards the key accounts, or clients that bring the most value to your business. ABM strategy is great for maximizing results even with limited marketing resources.
Feel free to join in this event even if you’re a total beginner to ABM, as we’re mainly going to discuss the steps for getting started with planning and implementing an ABM strategy. We’ll talk about how to build an organizational structure fit for ABM, choose your target audience, create account-based experiences (ABX) through content, select an ABM solution that works for your business, and more.
Please also note that this webinar is held regularly.
Make sure you haven't attended this event already before signing up. Thanks!
Webinar Topic
| ■ Account-Based Marketing ・What is Account-Based Marketing (ABM)? ・Why ABM is Necessary in 2022 ・7 Steps to a Successful ABM Strategy ・Examples of ABM Tactics |
| ■ Q&A Session |
Please note that the content may be subject to minor changes.
Due to the nature of this event, participants from the same industry are respectfully requested to refrain from attending.
Event Details
| Date and time | Wednesday, September 28, 2022 From 14:00 to 15:00 (Malaysia/Singapore/Philippine Time) *Individual consultations will be available after the seminar. |
|---|---|
| Language | English |
| Participation Cost | Free |
| Speaker |
Thao Nguyen (Cloud Circus, Inc.) |
| Capacity | 50 people *First come, first serve. |
| Caution | We reserve the right to reject applications from competitors/companies in the same industry at our discretion. Please refrain from recording or taking pictures during the seminar. Keep in mind that the content of the project may be subject to minor changes. |
