Low cost is the key factor! Take full advantage of the features utilizing BowNow for more than just email distribution| LEVEX Corporation
Company Name: LEVEX Corporation.
URL: https://levex.co.jp/
Low cost is the key factor! Take full advantage of the features utilizing BowNow for more than just email distribution
Business Activities
Development and sales of sensors and related equipment to meet the needs of a wide range of fields, from research and development to production facilities.
【Challenges before implementation】
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We renewed our website with the aim of increasing the number of inquiries from our website, but since it was difficult to attract the audience and lead them to our website by ourselves. Therefore we started considering MA tool implementation.
【Why BowNow?】
| Reasons for Selection |
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The number one reason for our selection was the price. Because of our company's focus on development, it was difficult for us to raise money for advertising and other sales activities, so we gave top priority to cost in our selection process.
At first, we were thinking mainly of email distribution rather than MA tools, but as we listened to the briefing sessions, we understood the usefulness of MA tools and decided to adopt them because we thought that the cost and functionality would be sufficient for our company.
【Measures】
| Measures |
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The business cards collected before have been scanned and imported into BowNow and sending out monthly newsletter to the all contacts to enhance the engagement.
【Results of using BowNow and the changes in the company】
In addition to knowing the website access trends of our customers after the distribution of e-mails, we also know the access status of new companies, which helps us to determine the industries we should approach in the future.
For companies with a proven track record, there are companies (and people in charge) where we can see trends, such as an increase in access to their websites before arrangements are made, and we can use this information to exchange information among our sales staff.
【Customer Voice】
The post-installation support is very generous and polite.
We feel that it is very easy to consult with them even on small matters, as they respond quickly to inquiries via e-mail.
Thank you very much!
